SwatchCities

Swatch Cities

Swatch Cities

Swatch Cities

Swatch Cities

VISUAL IDENTITY & DOCUMENTARY

VISUAL IDENTITY & DOCUMENTARY

VISUAL IDENTITY & DOCUMENTARY

VISUAL IDENTITY & DOCUMENTARY

VISUAL IDENTITY & DOCUMENTARY

FB+

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BRANDING / CULTURE / RETAIL

BRANDING / CULTURE / RETAIL

BRANDING / CULTURE / RETAIL

BRANDING / CULTURE / RETAIL

BRANDING / CULTURE / RETAIL

________

________

 A new generation of creators

 A new generation of creators

 A new generation of creators

 A new generation of creators

 A new generation
of creators

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Swatch Cities is a contemporary urban creation platform to find support for and bring attention to young creators in different cities around the world. A light on the living portrait of a new generation of creators that shapes customs, attitudes, lifestyles… This platform is an unprecedented, ambitious project, which has its first edition in Madrid. I was lucky commisioned for designing and art directing the visual identity and most of the communication matrerials, aswell as directing and making a documentary video portrait of the Creative Festival. Strategy and creative direction by Nadie, the Creative Think Tank.
Video and photography contributors: Begoña Solís, Álex Cascallana, Guillermo Gracía, Borja Llobregat and Lola Valdivia.



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Swatch Cities is a contemporary urban creation platform to find support for and bring attention to young creators in different cities around the world. A light on the living portrait of a new generation of creators that shapes customs, attitudes, lifestyles… This platform is an unprecedented, ambitious project, which has its first edition in Madrid. I was lucky commisioned for designing and art directing most of the communication matrerials and visual identity, aswell as directing and making a documentary video portrait of the Festival. Strategy and creative direction by Nadie, the Creative Think Tank. Video and photography contributors: Begoña Solís, Álex Cascallana, Guillermo Gracía, Borja Llobregat and Lola Valdivia.


¬

¬


Swatch Cities is a contemporary urban creation platform to find support for and bring attention to young creators in different cities around the world. A light on the living portrait of a new generation of creators that shapes customs, attitudes, lifestyles… This platform is an unprecedented, ambitious project, which has its first edition in Madrid. I was lucky commisioned for designing and art directing most of the communication matrerials and visual identity, aswell as directing and making a documentary video portrait of the Festival. Strategy and creative direction by Nadie, the Creative Think Tank. Video and photography contributors: Begoña Solís, Álex Cascallana, Guillermo Gracía, Borja Llobregat and Lola Valdivia.



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¬


Swatch Cities is a contemporary urban creation platform to find support for and bring attention to young creators in different cities around the world. A light on the living portrait of a new generation of creators that shapes customs, attitudes, lifestyles… This platform is an unprecedented, ambitious project, which has its first edition in Madrid. I was lucky commisioned for designing and art directing most of the communication matrerials and visual identity, aswell as directing and making a documentary video portrait of the Festival. Strategy and creative direction by
Nadie, the Creative Think Tank. Video and photography contributors: Begoña Solís, Álex Cascallana, Guillermo Gracía, Borja Llobregat and Lola Valdivia.


¬

¬


Swatch Cities is a contemporary urban creation platform to find support for and bring attention to young creators in different cities around the world. A light on the living portrait of a new generation of creators that shapes customs, attitudes, lifestyles… This platform is an unprecedented, ambitious project, which has its first edition in Madrid. I was lucky commisioned for designing and art directing most of the communication matrerials and visual identity, aswell as directing and making a documentary video portrait of the Festival. Strategy and creative direction by Nadie, the Creative Think Tank. Video and photography contributors: Begoña Solís, Álex Cascallana, Guillermo Gracía, Borja Llobregat and Lola Valdivia.



¬

Art Direction & Design + Video by Gsus

Art Direction & Design + Video by Gsus

Art Direction & Design + Video  by Gsus

Art Direction & Design + Video by Gsus

Art Direction & Design + Video
by Gsus

2018

2018

2018

 The Documentary

The Documentary

The Documentary

The Documentary

The Documentary

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---------------------------              ---------------------   Space Design Takk

---------------------------              ---------------------   Space Design Takk

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---------------------------   Shopping Bag Antonyo Marest

---------------------------   Shopping Bag Antonyo Marest

---------------------------   Shopping Bag  Antonyo Marest

---------------------------   Shopping Bag Antonyo Marest

--------------------   Shopping Bag Art Antonyo Marest

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                                  ------------------------   Cover's Graphics Rebeka Arce

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------------  Alternative Proposals

------------  Alternative Proposals

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 RELATED PROJECTS
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SELECTED PROJECTS
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RELATED PROJECTS
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